Executives at the Milken Global Conference yesterday brushed off the notion that television is a dying medium.
“What time has shown is the unbelievable power of network TV,” said Peter Chernin, president and chief operating officer of News Corp., which owns the Fox Group. “The fact that people are still watching that much network television is a testament to its remarkable strength.” Perhaps he hasn’t seen the massive declines in Nielsen numbers.
Sumner Redstone also chimed in saying, “The only way you reach all American people is through network television.” Sumner, there’s this big thing called the Internet. Perhaps you’ve heard of it. Lots of people are using it. Really. I’m serious. You should check it out.
