MSN Interactive Best Practices Site Live

My MarketingFix partner, Rick Bruner, has announced that Microsoft’s Interactive Marketing Best Practices site is live. It contains a motherlode of real life case studies that you can search through based on your objective and strategy. I’m still going through it and it looks great. There is also a tour that will visit city near you soon. Here is a schedule of cities. It’s free so sign up today.

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Steve Hall

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Sociologist Erving Goffman’s research on what he called civil inattention found that the small, wordless adjustments strangers make for each other in shared public space, stepping aside, angling a cart, holding a gap, function as a form of social coordination just as real as speech, even though nothing is ever said.

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