Mortar Tells Us Just How Sick We Are

  • 1 min read
brandometer.jpg

How’s your brand holding up? Badly? Moderately? Google-caliber? Psh, right. No matter how well you think you are, you’ll need to come in for a check-up.

With the Brand-o-Meter, SF-based agency Morter 360 exploits a technique psychiatrists and Munchausen’s-afflicted mothers have used for time immemorial. Whether you’re a powerhouse or flophouse, no moment is riper for some Mortar expertise. And if you happen to be confused about why you need to see the good doctor, read this soothing explanation.

Clever work. But did we have to read a whole media kit just to get to the lead form? It was like trying to reach Oz. – Contributed by Angela Natividad

Picture of Steve Hall

Steve Hall

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