Mobile Marketing to Generate $400 Billion in Sales by 2015

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Mobile marketing. We’ve been talking about it for years, right? And debating when it will arrive. Or the fact that it already has. To keep the debate churning, we’ve got a boatload of stats — and and infographic as well — to keep you knee deep in the debate over whether or not mobile has finally arrived.

In 2011, mobile marketing became a $14 billion industry. By 2015, retailers and marketers will spend $19.8 billion on mobile marketing, up from $6.7 billion in 2012.In 2016, that number will hit $22 billion.

By the end of 2013, 15% of all online retail sales will have been made through mobile devices with mobile commerce hitting $39 billion.

Check out the inforgraphic below for more mobile stats.

Picture of Steve Hall

Steve Hall

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