In infamous Miller Lite Catfight spot that aired earlier this year has won an award. What award could this spot possibly win? Well, the Advertising Women of New York’s annual Good, Bad and Ugly Awards has bestowed upon the spot it’s ‘Grand Ugly’ award. The award is given to the ad that portrays women in the most offensive manner.
Be that as it may, that spot has created some serious awareness for the brand. Whether that awareness is helpful or hurtful to the brand is another story.
The spot was just fun. No one can take a joke anymore these days.
