Golf is kind of boring to watch. Go ahead, disagree with me in the comments section if you like, but everything about watching the sport on TV is sedated: the players, the crowds and even the announcers.
Watching Phil Mickelson in the new Crowne Plaza campaign by Fallon makes the sleep-inducing nature of golf telecasts all the more disappointing.
He is really funny.
The campaign update, which includes four spots, each of which feature Phil Mickelson and fans in a Crowne Plaza meeting room discussing various golf-related things with Phil, debuts this evening on television screens near you. We at Adrants give you a sweet, delectable taste of the creative before the masses.
After watching the spot I actually laughed out loud.
I wasn’t laughing uproariously, it was more of a chuckle, but sports stars are usually pretty wooden and spots that feature them are usually very flat. This one – the spot and Mr Mickelson – isn’t.
