In addition to turning 113 years old, the puffy Michelin Man has been formally inducted into Advertising Week’s Walk of Fame today during the event’s Icon of the Year ceremony at Times Center.
Of the Michelin Man’s honor, Michelin North America VP of Marketing said, “The Michelin Man is much more than an advertising icon. He has become a global symbol of safety because of his longevity, his visibility among different audiences and the values he represents.”
Congrats.
