In this commercial, we’re not sure whether McDonald’s is telling us all kids have an active imagination or whether their food is an addictive hallucinogenic. Or maybe, they have to make us hallucinate in order to make us believe McDonald’s is actually a place you’d want to eat. Oddly, it works. Mostly because it’s not your average McDonald’s spot. It was created by Leo Burnett in Sydney and the the effects were done by Fuel International.
On a semi-completely unrelated note, a friend tells us she sat next to a guy on an airplane trip whose company manufactured flavors. Flavors for everything. Every taste. The man’s biggest customer? McDonald’s If you have to add beef flavor to a hamburger, you know something is definitely just not right. No matter how convincing a commercial might be.
