McDonald’s Ad Spoofs ‘Pulp Fiction’

In the movie, Pulp Fiction, there’s a scene in which the John Travolta character asks the Samuel L. Jackson character, “You know what they call a Quarter Pounder with Cheese in Paris?” In this Israeli ad for McDonald’s, two actors, who are dead ringers for Travolta and Jackson, re-enact the same scene talking about McDonald’s new Pita bread turkey sandwich, the McShwarma. The spot ends with a bit of Israeli cultural humor (not known for their politeness) with the Jackson character asking, “So a guy just walks into a McDonalds and says, “Can I have a McShwarma please”? To which the Travolta character replies, “Yeah, except they don’t say ‘please’ in Israel.”

The script of the commercial is here. Quite funny.

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Steve Hall

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