Maxtor Does…God Help Us…Subservient Chicken

loser_maxtor.jpg

OK, this is getting boring. Very boring. Whoever handles the Maxtor account has created yet another Subservient Chicken rip off and this one sucks. The guy doesn’t to anything. Can the entire industry just acknowledge the Crispin Porter + Bogusky scored with this tactic and just move on? Apparently to drum up interest in their hard drives, Maxtor has created Loser Loser loser – which they should have called Boring Boring Boring, a site that has all the usual stuff; the afformentioned Subservient Chicken rip off, a personality test, advice for losers from some guy named Dr. James Callahan and loser horoscopes. The one unique thing this site does have is ads. Yup. Ads for Maxtor. Funny. Sponsor your own viral site. Now that’s kinda new. They actually sell ad space on the site. Not that anyone would actually buy.

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Steve Hall

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