MasterCard … Phones … Boooo

Steve Hall

Apr. 01, 2007
1 min read

Post-Priceless, MasterCard’s marketing attempts fail to gather much interest or headway. Their new thing, called MasterCard Nearby, leverages the power of wireless provider go2 and a lot of early ’90’s creative to encourage people to interact more with the brand. The service enables you to do exciting and card-relevant things, like search for ATMs. We started to boo but were interrupted by a yawn and now lack the energy to keep booing. Oh well.

Steve Hall

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MasterCard … Phones … Boooo

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I’m 65 and I’ve been called ‘so kind’ my entire life — but I just realized I don’t have a single person I could call at 2am, and the loneliness of being everyone’s safe harbor but nobody’s first choice is something I’m only now letting myself feel

Global English Editing

I’m 73 and the regret that keeps me awake isn’t the career I didn’t pursue or the places I didn’t visit — it’s the twenty years I spent waiting for my husband to become someone he was never going to be

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