Marketing 2.0 Paris: Brand Face Fusions, Consistency as State of Mind

schick-hunter.jpg

Maybe it’s true what they say about Paris: You get a mite more existential while here.

Charlie Schick, the Editor-in-Chief of Nokia Conversations, talks about giving your brand a human face:


Alex Hunter waxes like a true ad man. “Consistency is not dogma. Consistency is a state of mind, like ‘win’.”


Picture of Steve Hall

Steve Hall

RECENT ARTICLES

TRENDING AROUND THE WEB

9 tiny habits of people others instinctively trust with a secret

9 tiny habits of people others instinctively trust with a secret

Hack Spirit

Why some friendships pick up right where they left off, even after years apart

Why some friendships pick up right where they left off, even after years apart

Hack Spirit

9 small things people who age gracefully refuse to apologise for

9 small things people who age gracefully refuse to apologise for

Hack Spirit

8 little signs someone has stopped competing with everyone around them

8 little signs someone has stopped competing with everyone around them

Hack Spirit

People who age with grace usually stop worrying about these 8 things

People who age with grace usually stop worrying about these 8 things

Hack Spirit

9 things people who’ve weathered real hardship almost never complain about

9 things people who’ve weathered real hardship almost never complain about

Hack Spirit