Well this is a pretty straight forward time-waster. To promote small service for a fee site, DoUpTo, Tel-Aviv agency twentythree has created a contest which asks people to upload a funny video with a giraffe in it.
On September 1st, all submitted videos will be presented on the DoUpTo site for a month. After 30 days, the top 5 most viewed video creators will have ten days to put the DoUpTo logo as high as possible for the chance to win $15,000. And by high up, they mean high up as in the top of a building or the top of a mountain…or even in space.
Have fun.
