In Amy Corr’s weekly roundup of new ad campaigns this week, we have a midget, oh…excuse me…I mean leprechaun dragging around the dnl cart in a 7Up commercial, a crab promotion from Red Lobster, a multi-charactered spot for Ameritrade Holding Company, Paper Mate attempting to make us believe we are emotionally attached to their pens with a new multi-media campaign, the Williams sisters try to redefine the idea of femininity in a WTA campaign, car engines take a pilgrimage to Penzoil begging to be lubed, and Bailey’s promotes their new four-pack of Irish Cream.
