Leo Burnett Dress Code Eliminates Need for Account Management

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So Leo Burnett created a goofy in-house ad to announce its new dress code. It’s unclear whether or not it’s a joke since attempts at confirmation have…well, failed. The horror of it all is that creatives, usually exempt from any and all dress codes, are required to adhere to the code. So, no more jeans. No more black t-shirts. No more kicks. Say what? Yes, you heard right.

Leo Burnett’s creative department will now be able to go to client meetings on their own without being found out by either the client or the AE they will pretend to be just to make up for all those years of being told, “The client won’t go for that.” And, yes. It’s been confirmed a joke.

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Steve Hall

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