We’re wondering if we’re supposed to believe the Lenovo laptops actually survive the thrashing they receive in this :90 or if it’s just some art director’s wet dream sold to the client as some sort of ethereal “film.” Either way, it’s good but we still don’t quite understand what it is we’re supposed to take away from this ad.
OK, OK. So it has to do with that Willy Wonka theme song about defying explanation.
