There’s nothing more hilarious than dropping an elderly, statesman-like gentleman perceived to be reserved, conservative and, well, ordinary into a crazy ad campaign touting vacations for men. But that’s exactly what J. Walter Thompson did.
Legendary Chicago newsman and anchorman, Bill Kurtis, is pitching Mancations for the Illinois Office of Tourism.
In a series of videos laced with very guy-like explosions, trumpet playing bears and stock cars, Bill encourages men to vacation like men during a Mancation in Illinois.
There are seven videos in all; each filled with an much testosterone as you would expect from a very manly campaign such as this.
