Lawn Tractor Becomes Pinball Game

winn_back_cub_cadet.jpg

Copywriter: “I got it! Cub Cadet helps you win back your weekend. We can make it into a retro pinball game.” Art Director: “Cool. We can have all the tractors be like pinballs so we can illustrate how tight the tractors can turn!” And that’s exactly what Pittsburg agency Blattner Brunner did for Cub Cadet. It’s different. We will give them that. See the spot here.

Picture of Steve Hall

Steve Hall

RECENT ARTICLES

TRENDING AROUND THE WEB

Research suggests the people who make others light up when they first meet them aren’t more charming than everyone else — they’re more curious, and curiosity turns out to be the most flattering thing one person can offer another because it says your existence is interesting, which is the thing almost everyone is waiting to hear and almost no one says

Research suggests the people who make others light up when they first meet them aren’t more charming than everyone else — they’re more curious, and curiosity turns out to be the most flattering thing one person can offer another because it says your existence is interesting, which is the thing almost everyone is waiting to hear and almost no one says

Global English Editing

I retired three years ago and every single morning I still wake up at 6:15am sharp without an alarm — not because I’m disciplined but because my nervous system still believes there’s somewhere I’m supposed to be

I retired three years ago and every single morning I still wake up at 6:15am sharp without an alarm — not because I’m disciplined but because my nervous system still believes there’s somewhere I’m supposed to be

Global English Editing

Psychologists explain that people who constantly need to be busy aren’t productive — they’re running from the discomfort of stillness, which means they’ve lost the ability to be alone with themselves without distraction

Psychologists explain that people who constantly need to be busy aren’t productive — they’re running from the discomfort of stillness, which means they’ve lost the ability to be alone with themselves without distraction

Global English Editing

If your aging parent keeps repeating the same stories, psychology says it’s not their memory that’s the issue — it’s something deeper

If your aging parent keeps repeating the same stories, psychology says it’s not their memory that’s the issue — it’s something deeper

Global English Editing

I’m 65 and my wife had an affair 23 years ago and we survived it—therapy, tears, rebuilding, the whole architecture of repair—and the marriage now is good, genuinely good, but there are still moments when she laughs at her phone and something in my chest tightens for exactly two seconds before I can talk myself down, and those two seconds are the scar’s rent, and it pays on time every single month

I’m 65 and my wife had an affair 23 years ago and we survived it—therapy, tears, rebuilding, the whole architecture of repair—and the marriage now is good, genuinely good, but there are still moments when she laughs at her phone and something in my chest tightens for exactly two seconds before I can talk myself down, and those two seconds are the scar’s rent, and it pays on time every single month

Global English Editing

Research suggests that people who are willing to accept change as they get older live significantly longer than those who resist it — not because change is healthy but because resistance is expensive and the body pays a biological price for every year spent clenching against a reality it cannot control and that clenching is aging people faster than the change itself ever could

Research suggests that people who are willing to accept change as they get older live significantly longer than those who resist it — not because change is healthy but because resistance is expensive and the body pays a biological price for every year spent clenching against a reality it cannot control and that clenching is aging people faster than the change itself ever could

Global English Editing