Uh, oh. There’s winding mountain roads in this car commercial. That doesn’t bode well in our book but let’s not get hung up on the details just yet. From David & Goliath comes this epic commercial for the Kia Optima. In the spot, we see people from across space and time – everyone from police to villains to aliens to ancient chiefs – who attempt to keep the Optima for themselves. It’s actually quite the sweet looking ride. SO we guess we can see why people might go to great lengths to snag one for themselves.
Additionally, Kia will launch One Epic Contest, an online contest which incorporates elements of the TV spot, including the ad’s ancient civilization environment in which the game is based.
The contest will give away five 2011 Optimas. Five questions pertaining to the content of the ad will be revealed along with a final question to be unveiled during the Super Bowl.
As car commercial go, we think this is a good one.
