Katy Perry, David Beckham Front New Adidas Campaign

katy_perry_adidas.jpg

With big names like Katy Perry and David Beckham along with athletes Lionel Messi and Derrick Rose, Adidas is out with a new, two minute long video, part of the brand’s All Adidas ad campaign. According to Adidas Global Brands Executive Board member Erich Stamminger, the campaign’s concept, “brings together the diversity of the brand under one strong roof. From the court to the catwalk, the stadium to the street, we are giving an authentic statement with credibility that only Adidas has.”

From the two minute video which features a new track from Justice called Civilization, :30’s and :60’s will be cut to air on television and in cinemas.

Picture of Steve Hall

Steve Hall

RECENT ARTICLES

TRENDING AROUND THE WEB

8 Gen Z habits boomers just can’t understand

8 Gen Z habits boomers just can’t understand

Global English Editing

If someone displays these 7 traits, they’re probably quite lonely in life

If someone displays these 7 traits, they’re probably quite lonely in life

Small Business Bonfire

8 phrases passive-aggressive people use to undermine your confidence

8 phrases passive-aggressive people use to undermine your confidence

Parent From Heart

If you recognize these 7 experiences, you grew up with parents who had very little compassion for you

If you recognize these 7 experiences, you grew up with parents who had very little compassion for you

Global English Editing

If each zodiac sign was a movie, here’s the one that fits you best

If each zodiac sign was a movie, here’s the one that fits you best

Parent From Heart

8 evening routine ‘upgrades’ for better sleep

8 evening routine ‘upgrades’ for better sleep

Hack Spirit