“Van Helsing” beauty Kate Beckinsale, adorned in an alluring bikini, opens a Diet Coke while displaying her curves to ogling guys poolside. The Diet Coke can releases bubbles, apparently containing some sort of sexual pheromone, that float through the air and over the bodies of awe-struck guys causing them to tumble into the pool.
Also this week in Ad Age’s TV Spots of the Week is a guy who becomes a fire breather after eating Dairy Queens spicy burger, five Chicklets spewing dirty words, a really mundane Energy Star commercial, a cereal whodunit from Kellog, a woman tears her clothes off in an elevator for SCA Hygiene Products and a bunch of grown sports professionals want to go out and play for Gatorade.
