Just Another Drop in the Wine-Guzzling French-Speaking Bucket

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Here’s a series of print ads that merits some attention just because we had to stare at them for awhile in order to understand what was going on. The caption reads “More than 5,000 bottles to open.” The images are bottle openers in various states of injury (and one suicide) presumably after trying to unscrew that number. Variations on the ad are available here and here.

The series is for 1855, a Paris-based internet wine purveyor. Damn, French-speaking countries just love their wine distributor ads. Nobody else seems to bother. – Contributed by Angela Natividad

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Steve Hall

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