While it’s been rumored for some time, a deal between Nike and Jennifer Aniston appears to be on the verge of signature. The deal, sources say, may be the largest sum ever paid by the sportswear company for a celebrity endorsement. The campaign is said to be international in scope and will, perhaps, include a Super Bowl 2007 spot. While Aniston may be paid a fortune for this deal, she says she will donate a large sum of it to Cancer charities of her choice.
Along with the imminent signing of Aniston, Nike is also working with Eminem who will design an autographed line of Air Max training shoes for Nike and which will be auctioned off for charity.