A Publicis Milan-created commercial for the Renault Twingo has some Italians up in arms. Some are not happy with the commercial’s lesbian-themed content. Defending the ad, Publicis’ Daniele Tranchini said, “We wanted to create an advert that was original, enjoyable and at the same time not vulgar, and I believe we have achieved that. What is clever is that you think the advert is going one way but in the end it goes another – it’s great, don’t you think?”
Why yes we do, Daniele. Yes we do. And we just don’t understand why anyone would have their undies in a bunch over such an ad.
