Women’s health and reproductive rights organization IPAS campaigns to get women to speak up when they’ve been sexually abused. The ads well illustrate both the rage and sense of isolation that occurs when a person’s been compromised. The little tear on the right cheek is helpful too, and the font is nice and raw.
The ads were put together by Santaclara, a spankin’ new Sao Paulo agency. Well, this is a good strong start. Ethnic variations for IPAS are here and here.
