Insurance Company Says It’s No Fun If You’re Dead

dont_drink.jpg

Vancouver agency Wasserman and Partners has created a series of don’t drink and drive commercials for the Insurance Corporation of British Columbia which illustrate just how un-fun it can be trying to do something when you’re dead. While the scenarios are ridiculous, the message is fairly clear: there just ain’t much to do if you’re dead.

Picture of Steve Hall

Steve Hall

RECENT ARTICLES

TRENDING AROUND THE WEB

Psychology says men who have stopped loving their partners don’t typically announce it — they become neutral, and neutrality is harder to name, harder to prove, and harder to recover from than cruelty ever is

Psychology says men who have stopped loving their partners don’t typically announce it — they become neutral, and neutrality is harder to name, harder to prove, and harder to recover from than cruelty ever is

Global English Editing

Psychology says the apology you owe someone but have never given is taking up more psychological space than you realize — and these 7 behaviors are how your brain compensates for the debt

Psychology says the apology you owe someone but have never given is taking up more psychological space than you realize — and these 7 behaviors are how your brain compensates for the debt

Global English Editing

Children who were taught that crying meant weakness and that asking for help was a burden often exhibit these 9 traits as adults — and psychology says this is why so many boomers would rather sit in silence than admit they’re struggling

Children who were taught that crying meant weakness and that asking for help was a burden often exhibit these 9 traits as adults — and psychology says this is why so many boomers would rather sit in silence than admit they’re struggling

Global English Editing

I hosted Christmas for my entire extended family for twenty-seven years and this year I said I wasn’t doing it anymore and my sister asked ‘Why?’ with genuine confusion – and I realized she’d never once considered that it was work, not joy, and that I might be exhausted

I hosted Christmas for my entire extended family for twenty-seven years and this year I said I wasn’t doing it anymore and my sister asked ‘Why?’ with genuine confusion – and I realized she’d never once considered that it was work, not joy, and that I might be exhausted

Global English Editing

I’m 73 and the regrets I carry aren’t about the things I didn’t do — they’re about the version of myself I maintained for so long that the people closest to me spent their entire childhoods and marriages relating to a performance rather than a person, and I’m not sure how to account for that or whether accounting for it at this stage counts as enough

I’m 73 and the regrets I carry aren’t about the things I didn’t do — they’re about the version of myself I maintained for so long that the people closest to me spent their entire childhoods and marriages relating to a performance rather than a person, and I’m not sure how to account for that or whether accounting for it at this stage counts as enough

Global English Editing

Psychology says the way someone reacts the very first time you say no to them tells you everything about whether they valued you as a person or simply valued what you were willing to give them

Psychology says the way someone reacts the very first time you say no to them tells you everything about whether they valued you as a person or simply valued what you were willing to give them

Global English Editing