Incredible Inc: Punny, Less Incredible

xerox-heroes.jpg

Incredible Inc — which is angling for that vintage comic book feel reeeeally hard but totally missing it — is a promotion for Xerox’s ink printers. Observe how the superheros have been subtly clothed in standard print cartridge colours: cyan, yellow, black and magenta(ish).

Objectively lame.

Picture of Steve Hall

Steve Hall

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