Starbucks Gossip pulls this quote from a BusinessWeek piece: “Once the undisputed king of premium brew, Starbucks is suddenly besieged by tough competitors” – the toughest of which is McDonald’s.
McDonald’s? That’s a far cry from yuppie-ville. Just goes to show that no matter how much care you put into picking the best swatches and prettiest cafe art, in the end you’ve still got the Golden Arches to reckon with – the dowdy Wal-Mart of fast food.
What, did you think the world was a romantic place?
