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After developing the Nacho Cheese and Cool Ranch taco, Taco Bell had to come up with a third, equally awesome flavor. In a new Deutsch LA-created spot, people ponder what the next flavor might be but despite a few very obvious clues, they come up empty handed. Thankfully, the taste scientists over at Taco Bell had no problem coming up with the Taco Bell Fiery Doritos Locos Taco.

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Steve Hall

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