Idiocy + Idiocy = Stupid Binge Drinking ‘Viral’ Clip



home_office_binge_drinking.jpg

A successful viral usually consists of stupid guys doing stupid things or women with big breasts playing the role of a bimbo. This lacks the latter but has the former in spades. This VCCP-created video (remember, it’s just a video and not a viral until it becomes viral) from London’s The Home Office hopes to call attention to the apparent plight of binge drinking.

To accomplish this goal, we have a guy pretending to make a video of people doing stupid things. But everyone declines and just watches the guy become ever more stupid and obnoxious. The video ends with the tagline, “If you wouldn’t do it sober…” and our idiot passing out.

Apparently, we’re supposed to realize this guy is sober (because he is certainly not drunk when he’s performing his idiocies) and make the connection to the tagline. Why, then, do we see him suddenly passed out at the end? Was he really sober? Or was he drunk? Or was it all a dream sequence? The message is confusing.

Oh and yes, we get that he’s trying to make sober people do drunk things. That part makes sense. But why does our oh-so-sober host suddenly pass out at the end? Something’s wrong with the continuity here. That or we don’t get British humor. Or we’re just as idiotic as the guy in the video. You tell us.

Picture of Steve Hall

Steve Hall

RECENT ARTICLES

TRENDING AROUND THE WEB

Real confidence rarely needs to announce itself: it shows up as stillness under pressure, a level voice when everyone else in the room is raising theirs, a willingness to let silence sit for a few extra seconds, and no need to perform for an audience that was never really watching

Real confidence rarely needs to announce itself: it shows up as stillness under pressure, a level voice when everyone else in the room is raising theirs, a willingness to let silence sit for a few extra seconds, and no need to perform for an audience that was never really watching

Global English Editing

A survey of 2,000 women over 45 commissioned by the herbal remedy brand A. Vogel found that more than two-thirds felt completely ignored by men the moment they walked into a crowded room, and 46 percent said no one around them seemed to understand what that shift actually felt like

A survey of 2,000 women over 45 commissioned by the herbal remedy brand A. Vogel found that more than two-thirds felt completely ignored by men the moment they walked into a crowded room, and 46 percent said no one around them seemed to understand what that shift actually felt like

Global English Editing

Received Pronunciation, the accent linguists still nickname the Queen’s English, took shape inside a handful of England’s most expensive private schools, and it remains such a reliable marker of that background that a stranger can often place someone’s education within a single sentence.

Received Pronunciation, the accent linguists still nickname the Queen’s English, took shape inside a handful of England’s most expensive private schools, and it remains such a reliable marker of that background that a stranger can often place someone’s education within a single sentence.

Global English Editing

9 truths about people that regular volunteers learn fast

9 truths about people that regular volunteers learn fast

Hack Spirit

7 habits of people who remember everyone’s name and use it well

7 habits of people who remember everyone’s name and use it well

Hack Spirit

What a glass of wine at 8pm actually does for a writer — and what it doesn’t

What a glass of wine at 8pm actually does for a writer — and what it doesn’t

Global English Editing