Some say it’s the most important generation but often times traditional marketing tactics don’t cut it when you’re trying to share your brand story with social-savvy millennials. Corroborating that notion is a new study of millennials from SocialChorus which shows that just 6% of millennials consider online advertising to be a trusted source for product information.
So how’s a marketer supposed to reach this illusive, ad-averse group? Well, it’s easy and the Adrants Whitepaper series has the answer for you.
Download this report now to learn:
- How millennials prefer to interact with brands (hint: they’ve mastered tuning out your social advertising)
- Who 95% of millennials trust for product information
- How to power millennials to advocate for your brand and share your story with their peers
