How Social Media Can Deliver Positive ROI For Your Brand

wildfire_why_social_media.jpg

If you are a brand or an agency attempting to decide whether or not social media marketing is worth the investment, consider these numbers from recent studies of social media users:

  • 78% are directly influenced by branded posts when making purchases
  • 74% encourage friends to try new products
  • 80% try new things based on friends’ suggestions

Given that Facebook alone now has over a billion users, the possibilities are too significant to ignore. But how does a brand tap into the full potential of social media marketing? A new best practices ROI report from Wildfire, part of the Adrants white paper series, focuses on 6 social marketing success stories from 5 different industries, each demonstrating a significant positive ROI for the featured brand.

Download the free report now to find out how your brand can maximize its social media investment.

Picture of Steve Hall

Steve Hall

RECENT ARTICLES

TRENDING AROUND THE WEB

Psychology says the reason older adults talk to their pets with more honesty than they talk to their families isn’t eccentricity, it’s that the animal offers something almost no human relationship can sustain—complete emotional availability without judgment, agenda, or the possibility that today’s vulnerability will be referenced in tomorrow’s argument

Psychology says the reason older adults talk to their pets with more honesty than they talk to their families isn’t eccentricity, it’s that the animal offers something almost no human relationship can sustain—complete emotional availability without judgment, agenda, or the possibility that today’s vulnerability will be referenced in tomorrow’s argument

Global English Editing

Nobody talks about the version of loneliness that lives inside a perfectly fine marriage—the kind where nothing is wrong, nobody is cruel, the partnership functions exactly as designed—but somewhere around year twenty-five one person realized they’d been having their most honest conversations in their own head

Nobody talks about the version of loneliness that lives inside a perfectly fine marriage—the kind where nothing is wrong, nobody is cruel, the partnership functions exactly as designed—but somewhere around year twenty-five one person realized they’d been having their most honest conversations in their own head

Global English Editing

The Boomer generation that could sit through a three-hour family dinner without once reaching for a screen developed a tolerance for unstructured time that most people under 40 now medicate, distract, or schedule away—and behavioral scientists say that tolerance is one of the strongest predictors of emotional stability in later life

The Boomer generation that could sit through a three-hour family dinner without once reaching for a screen developed a tolerance for unstructured time that most people under 40 now medicate, distract, or schedule away—and behavioral scientists say that tolerance is one of the strongest predictors of emotional stability in later life

Global English Editing

I’m 73 and the thing that keeps me up at night isn’t fear of dying—it’s the possibility that my children will clean out this house in a weekend and not understand that every drawer, every shelf, every pile they’ll throw away was a sentence in a conversation I was trying to have with them

I’m 73 and the thing that keeps me up at night isn’t fear of dying—it’s the possibility that my children will clean out this house in a weekend and not understand that every drawer, every shelf, every pile they’ll throw away was a sentence in a conversation I was trying to have with them

Global English Editing

I’m 63 and I nursed other people’s pain for forty-four years and the thing I never told anyone is that I learned how to hold space for everyone else’s suffering by completely forgetting that mine was supposed to count too

I’m 63 and I nursed other people’s pain for forty-four years and the thing I never told anyone is that I learned how to hold space for everyone else’s suffering by completely forgetting that mine was supposed to count too

Global English Editing

8 things about my husband I only understood after forty years of marriage—and wished I’d known by year five

8 things about my husband I only understood after forty years of marriage—and wished I’d known by year five

Global English Editing