Hot Ass Still A Workable Creative Solution

reebokasses.png

Hey, didn’t some other brand just do the “your ass will look better if you wear our shoes” thing? Now Reebok’s doing it. Or was it Reebok in the first place? We’re too busy at a conference having fun to take the time to find out. And besides, why analyze an ad when it needs no analysis? A hot ass attracts eyeballs. And in advertising, that’s half the battle. And it might even sell some shoes.

Now go buy some Reebok’s so we can claim we know what we’re talking about as opposed to appearing to be some sort of ad hack with nothing better to do than leer at women’s buttocks like a Neanderthal who’s been away from his woman on a long hunting trip.

Picture of Steve Hall

Steve Hall

RECENT ARTICLES

TRENDING AROUND THE WEB

If you still chase growth in your 70s, you’re probably doing these 7 remarkable things

If you still chase growth in your 70s, you’re probably doing these 7 remarkable things

Global English Editing

Psychology says people who stay happy after 70 consistently practice these 8 simple behaviors

Psychology says people who stay happy after 70 consistently practice these 8 simple behaviors

Global English Editing

7 quiet indicators that you’re more successful than 90% of people (even without the money)

7 quiet indicators that you’re more successful than 90% of people (even without the money)

Global English Editing

I interviewed 30 people over 80 about their biggest regrets—here’s the one piece of advice they all gave

I interviewed 30 people over 80 about their biggest regrets—here’s the one piece of advice they all gave

Global English Editing

7 quiet signs you didn’t have your needs met in childhood (and learned to survive instead)

7 quiet signs you didn’t have your needs met in childhood (and learned to survive instead)

Global English Editing

10 silent burdens Boomers carry that younger generations don’t see

10 silent burdens Boomers carry that younger generations don’t see

Global English Editing