While we could certainly do without, a new national advertising award show called The American Advertising Festival is an online competition where all the entrants judge the initial phase of the competition. Cool. Enter your own work then vote for it. That’s logical. The final decision is made by a jury of selected creative talent. The best part of the competition and regardless of the judging outcome, all entrants will receive a summary of how their work fared under the scrutiny of their peers, including any comments about the execution. Hmm…no doubt comments will be rife with “This Sucks!”
The competition was created by ADDY awards facilitator Mike Weber. Entry to the competition is open through April 15th for all work appearing from January 1, 2005 through February 28, 2006. The award, named the “Eagle”, features a stylized version of the American Eagle in profile on a medallion. Bling! Winners will be announced in late spring.
