
Because Second Life is getting too competitive (or not), H&M goes back to where vicarious cyber-living began: the Sims, in a Fashion Stuff Expansion Pack for Sims 2.
We nearly forgot the Sims existed.
Check out H&M Sims trailer. It makes shopping almost as tiresome as it is in real life. Maybe the physical experience would be funner on a runway. Or maybe we’re digging too deep and the truth is that all experiences are just funner on coke. Is there coke in Second Life?