Hey, Deja Vu. We’ve Seen this Spot Before.

  • 1 min read
team_building.jpg

Hi, I’m American Airlines. I’ve got some wad to blow on a :30 Super Bowl 2008 spot, but oh, I can’t be bothered to put together anything new.

Ooh, wait. What about this old thing? It’ll fit right in. It’s got an annoying co-worker, a team-building exercise (Super Bowl ads are big on bandwagon!), some awkward humor, and a pungent element of escapism. Hey. Think someone might confuse it for a Bud Light ad?

It’s perfect. Thanks, TM Advertising! Bet you didn’t know this little gem would play a starring role in the biggest ad play of the year … did you?

Picture of Steve Hall

Steve Hall

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