Marina Dell Ray-based Ignited Minds wins the prize this year for first Holiday “card.” The agency created a website for fictitious heavy metal band Karkis which includes a video, discussion boards, wallpaper, discography and all the other usual band site paraphanalia. It sure seems like a while lot of work an expense just to say Happy Holidays. If you choose to watch the video, be prepared to wait a very, very…uh…very long time for it to download.
The agency also placed an ad with the headline, “Karkis challenges every band in this paper to a knife fight,” in LA Weekly promoting the site which you can see here.
