Got Milk’ And Oreo Team For Third Co-Promotion

oreo_gotmilk.jpg

For the third time in ten years, the California Milk Processor Board has teamed with Kraft Food’s Oreo brand promote milk and Oreo in a new Got Milk spot called Triplets. In the ad, three identical young “ballerinas” are seated at the kitchen table. One of the triplets serves milk in tall narrow glasses for herself and her sisters and they prepare to dunk their Oreo cookies in unison. When the Oreo cookies won’t reach the small amount of milk in the bottom of each tall glass, the triplets decide working together is the only way to go and they combine their milk into one glass and easily dunk their Oreos. The ad closes not with the original Oreo tag line, but with the now-universal question, “Got Milk?” It’s cute.

Picture of Steve Hall

Steve Hall

RECENT ARTICLES

TRENDING AROUND THE WEB

Long practice appears to reshape attention from the inside out

Long practice appears to reshape attention from the inside out

Hack Spirit

Mindfulness begins long before peace: it begins with learning to stay

Mindfulness begins long before peace: it begins with learning to stay

Hack Spirit

The fire at a Zen monastery is a reminder that Buddhist teachings are meant to be lived, not admired

The fire at a Zen monastery is a reminder that Buddhist teachings are meant to be lived, not admired

Hack Spirit

Oxford’s expanding mindfulness research reflects a deeper shift in how inner life is being understood

Oxford’s expanding mindfulness research reflects a deeper shift in how inner life is being understood

Hack Spirit

In a distracted age, learning to notice may be a form of self-protection

In a distracted age, learning to notice may be a form of self-protection

Hack Spirit

As social media’s emotional cost becomes harder to ignore, a quieter inner life is starting to look radical

As social media’s emotional cost becomes harder to ignore, a quieter inner life is starting to look radical

Hack Spirit