Brazilian youth magazine Simples is pushing a drunk driving awareness campaign with the help of DDB, Sao Paulo, which threw together these psychedelic concert flyers for dead musicians.
“These artists are all dead, but they are very alive in heaven — or hell? — and they must be happy playing their music there,” says writer Aricio Fortes to AdCritic. “The only way to go see them is to die stupidly and fast.”
Hey, if Mozart, Beethoven and Bach took the slip-and-slide to the fiery depths, it can’t be that bad.
Anyway, posters like the one at left invite the curious onlooker to check out their (snarling?) composer of choice in the afterlife. All you have to do is drink and drive.
How very creepy.
For inebriates not keen on an eternity of Beethoven’s Fifth, there’s always slipper pong.
