Google Sells Magazine Ads

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In a move that seems counter to the online advertising giant’s genesis, Google has purchased print ads in technology magazines including PC Magazine and Maximum PC and has resold portions of full page ads to online AdWord advertisers. The ads, which contain five to six advertisers contains a URL which points to an online version of the ad page. The ads do not contain a Google logo but only the descriptive copy on the top of the ad, “Ads by Google” and “Google advertisers offer these products and services” at the bottom.

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Steve Hall

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