Halfway through the game, this hand-drawn spot for GMC feels like the longest spot we’ve seen thus far.
But kudos to them for being so honest about their Sisyphus complex. Probably few things are more futile than being the one-trick executive team of a senile company. The immortal who rolled stones uphill, then watched them roll down again, makes an apt patron saint.
Adland credits the spot to Campbell-Ewald.
