Part Matrix, part classic Maxell ad, this DDB Mexico-created commercial for Gran Centenario Tequila unleashes all the visual stops and assaults your senses with a spectacle far unlike any liquor ad seen in recent memory. It’s like a visual orgasm. In slow motion.
It’s not entirely clear what it all means (ok, fine, it’s all about vampires…oh wait…no…winged angels…it’s, like, biblical? whatever) but it sure is fun to watch. If this came on TV during, say, well, any show, it’s pretty clear it’d cause one to rewind it and watch it a few more times. If only to analyze all the effects and shots assaulting the senses.
