Giant Camera Takes Giant Picture

samsung_nx11_giant.jpg

Cameras can’t possibly get any smaller, right? Well, they can but that’s not the point here. No. We’re talking about big cameras. Giant cameras . Cameras so big you have to jump on the shutter button to take a picture.

To hype the Samsung Nx11 camera, specially designed for the “creative class,” Cheil World Wide created a gigantic camera made out off a shipping container. Once a picture was taken, it would display on an equally gigantic screen located atop a building across the street.

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Steve Hall

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