Gcycle Gets Gaming Guys to Recycle

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We really dig this effort by G4 TV and 72andSunny to get unmotivated gamers to recycle. Gcycle features Sick Animation-style animation, two Terrence and Phillip-esque characters and a fish that bitchslaps earth abusers repeatedly. In other words it exploits the subtlest debts of twenty-something humour.

The tagline “Dude, c’mon” is a lazy admonition that somehow adequately demonstrates how little work it actually takes to recycle. After selecting what you want to throw away you can enter your zip code for recycling centers near you. Spiffay.

Picture of Steve Hall

Steve Hall

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