For Some Women Tops Need to Stretch A Lot, Ad Demonstrates

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Every once in a while an ad comes along that ever so clearly illustrates the unique benefits of a product that caters to the specific needs of a particular target group. Bucking the world of sameness, it appears H&M has created just such an ad here strategically amplifying and expanding on the qualities of the simple stretch top, qualities women of a certain body size can not live without.

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Steve Hall

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