Finance Company Taps Into World Opinion

  • 1 min read
hbsc_opinion.jpg

Financial services company has launched a truly interesting site, called Your Point of View, that intends to become a clearing house for world opinion and a celebration f differences in a world of sameness. Oops, that sounded like a press release. Sorry, but that’s really what it’s all about. The site lets you voice your opinion and drill down into the opinions of different cultures on the same topic. From cloning, to haute couture to wind farms to tattoos and modern art, the site present metrics for each category. While it’s all tied to HBSC, it’s nicely detached from any obvious product promotion except, of course, for its brilliant method of collecting varying cultural insight for use in defining the company’s country-specific marketing.

Picture of Steve Hall

Steve Hall

RECENT ARTICLES
Uncategorized

Lazy people who become highly disciplined often practice these 10 simple habits
Uncategorized

People who light up every room they walk into usually display these 8 subtle behaviors
Uncategorized

10 little things to start doing now to get ahead of everyone else in 5 years
Uncategorized

People who are naturally quiet but highly observant usually display these 8 subtle behaviors
Uncategorized

If a man feels proud to have you in his life, he’ll usually display these 9 behaviors
Strange

Dad Uses Hot Daughter to Sell Car on eBay

Load more

TRENDING AROUND THE WEB

Research suggests the simple act of eating a meal without your phone has become one of the most radical things a person can do for their mental health — not because the phone is harmful, but because the meal without it is the only daily occasion most people have left to exist without being reachable

Research suggests the simple act of eating a meal without your phone has become one of the most radical things a person can do for their mental health — not because the phone is harmful, but because the meal without it is the only daily occasion most people have left to exist without being reachable

Global English Editing
The generation that was never allowed to be tired, never allowed to be lost, never allowed to need anything from anyone is now sitting in quiet houses in their late 60s and 70s wondering why a lifetime of being needed by everyone left them feeling known by no one

The generation that was never allowed to be tired, never allowed to be lost, never allowed to need anything from anyone is now sitting in quiet houses in their late 60s and 70s wondering why a lifetime of being needed by everyone left them feeling known by no one

Global English Editing
The real reason your aging father who never expressed emotion in sixty years of marriage openly weeps when the family dog dies isn’t sentimentality. The dog was the one relationship where he was allowed to be soft without it being questioned, and the grief isn’t just about the animal, it’s about losing the only door he ever found for the feelings he was raised to lock away

The real reason your aging father who never expressed emotion in sixty years of marriage openly weeps when the family dog dies isn’t sentimentality. The dog was the one relationship where he was allowed to be soft without it being questioned, and the grief isn’t just about the animal, it’s about losing the only door he ever found for the feelings he was raised to lock away

Global English Editing
My daughter described her childhood to a friend last week and I overheard it from the next room—and the mother she described wasn’t cruel or cold, she was just less present than I remember being, less patient than I thought I was, and less fun than I tried to be—and the distance between the mother I performed and the mother she received is a gap I can hear but never close because her version is the only one that counts

My daughter described her childhood to a friend last week and I overheard it from the next room—and the mother she described wasn’t cruel or cold, she was just less present than I remember being, less patient than I thought I was, and less fun than I tried to be—and the distance between the mother I performed and the mother she received is a gap I can hear but never close because her version is the only one that counts

Global English Editing
Psychology says the people who check on everyone but are never checked on aren’t stronger than everyone else. They just learned very early that their pain made other people uncomfortable, so they stopped presenting it.

Psychology says the people who check on everyone but are never checked on aren’t stronger than everyone else. They just learned very early that their pain made other people uncomfortable, so they stopped presenting it.

Global English Editing
Psychologists explain that married people who feel lonely rarely lack companionship. They lack witness. Someone is in the house, someone is at the table, but no one is tracking the interior life happening behind their eyes, and that specific absence registers as invisibility, not solitude

Psychologists explain that married people who feel lonely rarely lack companionship. They lack witness. Someone is in the house, someone is at the table, but no one is tracking the interior life happening behind their eyes, and that specific absence registers as invisibility, not solitude

Global English Editing
Load more