Fiat Nails Men’s Relationship to Women and Cars Perfectly

fiat_seduction.jpg

So that supposedly offensive (to whom we aren’t quite sure) Fiat ad in which a nerd is approached by an Italian woman after she catches him staring at her as she adjusts her shoe? Here’s what we have to say about that.

The ad, created by The Richards Group, just funny. That’s all. It’s not offensive in an way, shape or form. It’s just a true statement of fact: men are perplexed, dumbfounded and all out distracted when in the presence of a hot woman or a hot car. The ad is a dead on depiction of men and their relationship to women and cars. And that’s just the way it is.

OK. Can we all move on now? Oh and thanks to Who is That Hot Ad Girl, here is all the background you’d ever need on the woman in the ad, Catrinel Menghia.

Picture of Steve Hall

Steve Hall

RECENT ARTICLES

TRENDING AROUND THE WEB

Behavioral scientists found that people without children develop a relationship to mortality that is psychologically distinct. Without biological continuation, they must construct meaning through contribution, connection, and presence rather than lineage, and that construction is both harder and, when successful, more intentional than most people realize.

Behavioral scientists found that people without children develop a relationship to mortality that is psychologically distinct. Without biological continuation, they must construct meaning through contribution, connection, and presence rather than lineage, and that construction is both harder and, when successful, more intentional than most people realize.

Global English Editing

I’m 65 and my son moved back at 32 and I want to be honest that it was simultaneously one of the most loving things I’ve done and one of the hardest, not because of anything he did but because I’d spent three years learning who I was in an empty house and found that I wasn’t entirely ready to stop being her, and holding both of those things at once was more complicated than any parenting book prepared me for

I’m 65 and my son moved back at 32 and I want to be honest that it was simultaneously one of the most loving things I’ve done and one of the hardest, not because of anything he did but because I’d spent three years learning who I was in an empty house and found that I wasn’t entirely ready to stop being her, and holding both of those things at once was more complicated than any parenting book prepared me for

Global English Editing

I chose law school because my parents cleaned houses and I wanted them to be proud. Now I’m 38 making $300K a year and I hate every single morning, but I can’t tell anyone because complaining about a successful life you hate sounds like privilege, not pain

I chose law school because my parents cleaned houses and I wanted them to be proud. Now I’m 38 making $300K a year and I hate every single morning, but I can’t tell anyone because complaining about a successful life you hate sounds like privilege, not pain

Global English Editing

Behavioral scientists found that the improvement strategy with the highest long-term success rate isn’t goal-setting or habit-stacking or accountability — it’s environmental design, the practice of making the default option the one you want to choose, which removes willpower from the equation entirely

Behavioral scientists found that the improvement strategy with the highest long-term success rate isn’t goal-setting or habit-stacking or accountability — it’s environmental design, the practice of making the default option the one you want to choose, which removes willpower from the equation entirely

Global English Editing

Psychology says the reason generational arguments feel so personal is that they aren’t really about economics or housing or work ethic. They’re about whether your suffering counted, and no one stays calm when someone implies the answer is no.

Psychology says the reason generational arguments feel so personal is that they aren’t really about economics or housing or work ethic. They’re about whether your suffering counted, and no one stays calm when someone implies the answer is no.

Global English Editing

Children who grew up in homes where chaos was normal often become adults who are capable of handling anything in a crisis but genuinely can’t maintain basic routines when life is calm because their entire system was calibrated for emergency response

Children who grew up in homes where chaos was normal often become adults who are capable of handling anything in a crisis but genuinely can’t maintain basic routines when life is calm because their entire system was calibrated for emergency response

Global English Editing