Female Masturbation Ad Gets Banned

accurist_crotch.jpg

An ad for London-based Accurist watch company which ran in Glamour and showed a near naked woman reclining in a chair with her left hand in her crotch above the tagline, “Me Time,” was banned by the Advertising Standard Authority which deemed it sexually suggestive and likely to cause serious or widespread offense to readers. Accurist, apparently not having seen their own ad, denies the ad has any association with masturbatory imagery. One reader who complained seems to think masturbation is somehow offensive and demeaning to women. It seems both sides are having difficulty facing reality with Accurist plainly denying a near naked woman with her hand between her legs might possibly be interpreted as sexual and the complainer refusing to admit we’ve progressed beyond the pre-Kinsey world where masturbation was taboo.

Of course, this doesn’t mean masturbating women in ads is a good thing but let’s not mince words. In the ad it looks like she is. And, there’s nothing wrong with masturbation which is certainly not demeaning to women.

Accurist has a series of these ads on its website including another crotch grab ad.

Picture of Steve Hall

Steve Hall

RECENT ARTICLES

TRENDING AROUND THE WEB

The editor’s paradox: why caring too much can ruin your writing

The editor’s paradox: why caring too much can ruin your writing

Global English Editing

What serious readers do differently — and why it makes them better writers

What serious readers do differently — and why it makes them better writers

Global English Editing

Giving feedback on someone’s writing without damaging the relationship

Giving feedback on someone’s writing without damaging the relationship

Global English Editing

7 phrases warm-hearted people use that make others feel instantly at ease

7 phrases warm-hearted people use that make others feel instantly at ease

Hack Spirit

Why the most thoughtful people are often the slowest to give advice

Why the most thoughtful people are often the slowest to give advice

Hack Spirit

Why your first draft is supposed to be bad (and what that means for how you write)

Why your first draft is supposed to be bad (and what that means for how you write)

Global English Editing