We really dig this effort for PCA by Saatchi and Saatchi, Sydney, meant to discourage drunk driving by encouraging pre-meal meditations on jail.
Text reads, “Prison food doesn’t taste this good.” We don’t know if the earnest forks prevented drunk driving but we’re pretty sure they yielded a bit of implicit jail-rape humour, which make for handy ice-breakers for when dinner talk starts to wear thin.
