Everyone Loves Freddy Kruger Fonzies Spot, We Don’t

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Apparently, we’re the only ones that don’t like this Freddy Kruger Fonzies commercial. Every ad blog has this thing up. It was sent to us. We watched it. We said “whatever” and thought we’d move onto something more clever. Nope. Apparently Freddy Kruger has died so many times and been “so over” for so many years it’s OK for some horror-hipster creative team to whip up this overly predictable slop. Some like to call it foreshadowing. We like to call it a bad concept. We can just hear the copywriter during the concepting meeting. “Dude, the AE says these Fonzie chips are, like, finger licking good. Check this – we should get that Freddy Kruger dude to lick his fingers in the spot an then have him scream and shit. That would rock!” Not.

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Steve Hall

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